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Personal branding
Who you are and how you carry yourself are very important to becoming successful. As a student and professional, your personal brand keeps you current in your own field, opens doors of opportunities for you, and creates a lasting impression. While making an unforgettable first impression in person is important, it is no longer the only way to establish your brand. Personal branding should help individuals define themselves in their workspace, while also incorporating the personal elements that make you who you are. In this session, several strategies will be discussed on creating a successful personal brand, while providing an overview on how to articulate one’s skills, experience, knowledge, and overall aspirations. The world wants to hear what professionals and experts have to say, and given the real-time connectivity of online social media today, learning how to create a powerful personal brand couldn’t be more important than ever.
Keywords: Personal brand, success, professional development